Barnes & Noble sued Amazon on May 12, 1997, alleging that Amazon's claim to be "the world's largest bookstore" was false because it "...isn't a bookstore at all. It's a book broker." The suit was later settled out of court and Amazon continued to make the same claim.[36] Walmart sued Amazon on October 16, 1998, alleging that Amazon had stolen Walmart's trade secrets by hiring former Walmart executives. Although this suit was also settled out of court, it caused Amazon to implement internal restrictions and the reassignment of the former Walmart executives.[36]


On Amazon, the basic search lets you filter returns on the left side-rail by product specifications, brands and reviews. Once you start to narrow your search, you can define it further by price and discount. The fewer restrictions you put on your search, the higher the number of returns. For example, many people mistakenly only search for items with “Free Shipping”, which could exclude better deals.
BizRate allows customers to find the best prices, set price alerts and search through countless deals on their price comparison search engine. Whether customers are looking for a specific product or to scroll through collections, BizRate’s platform offers a great variety of product deals. When it comes to the best price comparison shopping engines, BizRate is definitely high up on the list. This is because of its user friendly website and wide range of results. A few features that make BizRate stand out include the option to download links to PDF user manuals for hundreds of devices and gadgets. It also has a price alert feature, which is quite simple to use. All you have to do is enter your email address and a price threshold, and BizRate will notify you whenever the price of your selected product has fallen within your alert range.
Customers will find products like the card game Codenames (4.8 stars, with more than 2,000 customer reviews), which 88% of reviewers rated 5 stars, and a Lodge 3.5 Inch Cast Iron Mini Skillet (4.4 stars, with more than 10,900 customer reviews), which 76% of reviewers rated 5 stars. Of course, Amazon 4-star shoppers can also find Amazon devices like the Echo Spot (4.5 stars, with more than 5,600 customer reviews), and the Fire TV Stick (4.4 stars, with more than 197,000 customer reviews). Customers can test-drive dozens of Amazon devices and smart home accessories that work with Alexa, and shop a curated selection of speakers, fitness tech, and other highly rated consumer electronics.
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