Brilliance Audio is an audiobook publisher founded in 1984 by Michael Snodgrass in Grand Haven, Michigan.[93] The company produced its first 8 audio titles in 1985.[93] The company was purchased by Amazon in 2007 for an undisclosed amount.[94][95] At the time of the acquisition, Brilliance was producing 12–15 new titles a month.[95] It operates as an independent company within Amazon.
On average, customers tend to visit at least three websites before making their purchase decision. As a general rule, the more money that a customer is planning to spend on a product, the longer they’re going to be searching for the best deals online. For instance, when it comes to smartphones, customers tend to spend much longer to compare prices, than when they compare book prices. That’s why it’s no surprise that searching for iPhone price comparisons is a very popular search query.
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