More teenagers are using Prime membership, too, according to the survey. Prime adoption is at 74%, up from 66% last year. This is in line with the rise of Prime membership penetration across American households. Piper Jaffray estimates that a little over 80 million households are Prime users, up from a high of 70 million in the spring. Another research firm, Consumer Intelligence Research Partners, has estimated that Amazon Prime reached 97 million U.S. members in September.
Bing Shopping was eventually sunsetted in 2013 to be replaced by Bing Product Search, which happens right in the Bing search engine. Microsoft does offer the Shopping Campaigns feature within its advertising suite, which may be the closest alternative for now. Purna Virji, who works at Microsoft, has a helpful webinar on how to make the most of your Bing Shopping Campaigns.
Free Expedited Shipping - Best Buy offered free shipping on all orders for the duration of the holiday shopping season last year, but it was slow standard shipping. Non-Prime members at Amazon had to spend at least $25 to qualify for free standard shipping, which is not ideal if you are looking to purchase something cheap. While Best Buy offered better free shipping terms for the average shopper, Amazon Prime members enjoyed free two-day shipping on all orders. A Prime membership is not free, but Amazon offers a free 30-day trial, which you can use for all items in the Amazon Black Friday Ad. Since everyone is eligible for a Prime trial membership, Amazon gets the win here when it comes to expedited shipping.
Shop Wiki’s price comparison app allows you to see product prices from countless stores. You’ll find prices from brands like Groupon, Amazon, Wayfair, Target, and more. To use this comparison shopping engine, you have to simply search the product you’re looking for in the search bar, and within seconds you’ll get lists of results relating to your search query. You can filter your choice by narrowing the price range, or setting your own price range. Also, you can limit your search to specific categories, or select your preferred merchants.
Throughout the store there are features like “Most-Wished-For,” a collection of products that are most added to Amazon.com Wish Lists; “Trending Around NYC,” hot products that NYC-area customers are buying on Amazon.com; “Frequently Bought Together”; and “Amazon Exclusives.” These features, along with customer review cards with quotes from actual customer reviews, make it fun and easy to shop.