Bezos selected the name Amazon by looking through the dictionary; he settled on "Amazon" because it was a place that was "exotic and different", just as he had envisioned for his Internet enterprise. The Amazon River, he noted, was the biggest river in the world, and he planned to make his store the biggest bookstore in the world.[25] Additionally, a name that began with "A" was preferential due to the probability it would occur at the top of an alphabetized list.[25] Bezos placed a premium on his head start in building a brand and told a reporter, "There's nothing about our model that can't be copied over time. But you know, McDonald's got copied. And it's still built a huge, multibillion-dollar company. A lot of it comes down to the brand name. Brand names are more important online than they are in the physical world."[26]

PriceBat allows Canadians to monitor price comparisons within the computers and electronics niche. From ink cartridges to tv mounts, customers can find the best product pricing to save more money. Each item lists it’s lowest and highest product price for each individual product. Customers will see the price variation between brands to know where they should buy the product they seek.
The Amazon sales rank (ASR) provides an indication of the popularity of a product sold on any Amazon locale. It is a relative indicator of popularity that is updated hourly. Effectively, it is a "best sellers list" for the millions of products stocked by Amazon.[134] While the ASR has no direct effect on the sales of a product, it is used by Amazon to determine which products to include in its bestsellers lists.[134] Products that appear in these lists enjoy additional exposure on the Amazon website and this may lead to an increase in sales. In particular, products that experience large jumps (up or down) in their sales ranks may be included within Amazon's lists of "movers and shakers"; such a listing provides additional exposure that might lead to an increase in sales.[135] For competitive reasons, Amazon does not release actual sales figures to the public. However, Amazon has now begun to release point of sale data via the Nielsen BookScan service to verified authors.[136] While the ASR has been the source of much speculation by publishers, manufacturers, and marketers, Amazon itself does not release the details of its sales rank calculation algorithm. Some companies have analyzed Amazon sales data to generate sales estimates based on the ASR,[137] though Amazon states:
Google Shopping (previously known as Google Product Listing Ads, Google PLAs) is a great resource for store owners looking to find competitors selling similar products and compare product pricing between competitors. There’s no doubt that Google is top of the list when it comes to comparison shopping engines. Store owners can even add their products to Google Shopping to drive more traffic back to their stores. Many dropshippers have added their products to Google Shopping. Customers are able to sort products based on price and seller.
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Quick Scan’s price comparison app is available on both Google Play and iOS. The app has product prices for thousands of popular retailers. Customers will be able to find the lowest prices online or in store. They can scan a range of barcodes to find the best price of a product found in store. Customers can even sort scanned items by price or by store. This price comparison app lets you scan both barcodes and QR codes, which means you’ll be just a scan away from finding the best price guarantees.
Bing Shopping was eventually sunsetted in 2013 to be replaced by Bing Product Search, which happens right in the Bing search engine. Microsoft does offer the Shopping Campaigns feature within its advertising suite, which may be the closest alternative for now. Purna Virji, who works at Microsoft, has a helpful webinar on how to make the most of your Bing Shopping Campaigns.
Customers will find products like the card game Codenames (4.8 stars, with more than 2,000 customer reviews), which 88% of reviewers rated 5 stars, and a Lodge 3.5 Inch Cast Iron Mini Skillet (4.4 stars, with more than 10,900 customer reviews), which 76% of reviewers rated 5 stars. Of course, Amazon 4-star shoppers can also find Amazon devices like the Echo Spot (4.5 stars, with more than 5,600 customer reviews), and the Fire TV Stick (4.4 stars, with more than 197,000 customer reviews). Customers can test-drive dozens of Amazon devices and smart home accessories that work with Alexa, and shop a curated selection of speakers, fitness tech, and other highly rated consumer electronics.
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