Bezos selected the name Amazon by looking through the dictionary; he settled on "Amazon" because it was a place that was "exotic and different", just as he had envisioned for his Internet enterprise. The Amazon River, he noted, was the biggest river in the world, and he planned to make his store the biggest bookstore in the world.[25] Additionally, a name that began with "A" was preferential due to the probability it would occur at the top of an alphabetized list.[25] Bezos placed a premium on his head start in building a brand and told a reporter, "There's nothing about our model that can't be copied over time. But you know, McDonald's got copied. And it's still built a huge, multibillion-dollar company. A lot of it comes down to the brand name. Brand names are more important online than they are in the physical world."[26]
On July 5, 1994, Bezos initially incorporated the company in Washington State with the name Cadabra, Inc.[21] He later changed the name to Amazon.com, Inc. a few months later, after a lawyer misheard its original name as "cadaver".[22] In September 1994, Bezos purchased the URL Relentless.com and briefly considered naming his online store Relentless, but friends told him the name sounded a bit sinister. The domain is still owned by Bezos and still redirects to the retailer.[23][24]
West Basics via Amazon offers the West Leathers Men's Italian Top Grain Leather Belt in several styles (202 pictured) for $25.99. Coupon code "KQDXI6PL" cuts that to $10.40. With free shipping, that's tied with our mention from two weeks ago, $16 off, and the lowest price we could find. It's available in sizes 20"-36" and 20"-42", although not in all styles. Deal ends November 7.

All New Amazon Fire HD 8 Tablet Case 7th Generation 2017 Lightweight Back Cover All New Amazon Fire HD 8 Tablet Case 7th Generation 2017 Lightweight Back Cover All New Amazon Fire HD 8 Tablet Case 7th Generation 2017 Lightweight Back Cover MoKo Case for All-New Amazon Fire HD 8 Tablet (7th Generation, 2017 Release Only) - [Honey Comb Series] Light Weight Shock Proof Soft Silicone Back Cover [Kids Friendly] for Fire HD 8, BLUE  Product Details Designed specifically for Fire HD 8 (ONLY compatible with 7th Generation - 2017 Release). Easy access to all features and controls. Lightweight and protective, kid-friendly and Versatile case with honey comb pattern refines your precious device. Precise cut out and openings for buttons controls and cameras allow for easy access. Constructed from... Less

Premium TV Deals - Amazon was the winner when it came to the cheapest possible TV deals, but Best Buy offered higher quality TV deals. Last year, it sold a Sharp 50-inch 4K TV for $179.99 (review deal) and a 55-inch Toshiba 4K UHD TV for $279.99 (review deal). Factoring in price and quality, those were arguably the top two TV deals of the year. Unfortunately, both TVs were available in-store only, but it was well worth the trip if getting the best deal was your goal.
In March 2015, it was reported in The Verge that Amazon will be removing non-compete clauses of 18 months in length from its US employment contracts for hourly-paid workers, after criticism that it was acting unreasonably in preventing such employees from finding other work. Even short-term temporary workers have to sign contracts that prohibit them from working at any company where they would "directly or indirectly" support any good or service that competes with those they helped support at Amazon, for 18 months after leaving Amazon, even if they are fired or made redundant.[190][191]

Amazon derives many of its sales (around 40% in 2008) from third-party sellers who sell products on Amazon.[129] Associates receive a commission for referring customers to Amazon by placing links to Amazon on their websites if the referral results in a sale. Worldwide, Amazon has "over 900,000 members" in its affiliate programs.[130] In the middle of 2014, the Amazon Affiliate Program is used by 1.2% of all websites and it is the second most popular advertising network after Google Ads.[131] It is frequently used by websites and non-profits to provide a way for supporters to earn them a commission.[132] Amazon reported over 1.3 million sellers sold products through Amazon's websites in 2007. Unlike eBay, Amazon sellers do not have to maintain separate payment accounts; all payments are handled by Amazon.[citation needed]

Amazon Fire TV Stick Remote Case for Alexa Voice Remote for Fire TV Stick Red · Add color and protection to your Alexa Voice Remote · Compatible with Alexa Voice Remote for Fire TV and Fire TV stick · Design allows easy access to all buttons and microphone · Durable design with a soft touch non-slip grip that protects from drops and scratches · Remote not included The Koral protective case is the perfect companion for your Amazon Fire TV or Fire TV Stick Alexa voice remote. It's made from a durable soft-touch silicone that provides a non-slip grip and protection from drops and scratches. The protective cover fits the Alexa voice remote perfectly, yet still leaving full access to all controls and features. Choose from a variety of colors. Compatible only with the new Alexa Voice Remote for... Less
Customers will find products like the card game Codenames (4.8 stars, with more than 2,000 customer reviews), which 88% of reviewers rated 5 stars, and a Lodge 3.5 Inch Cast Iron Mini Skillet (4.4 stars, with more than 10,900 customer reviews), which 76% of reviewers rated 5 stars. Of course, Amazon 4-star shoppers can also find Amazon devices like the Echo Spot (4.5 stars, with more than 5,600 customer reviews), and the Fire TV Stick (4.4 stars, with more than 197,000 customer reviews). Customers can test-drive dozens of Amazon devices and smart home accessories that work with Alexa, and shop a curated selection of speakers, fitness tech, and other highly rated consumer electronics.
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